Saturday 21 October 2023

Media Lakbay Aral 2023 Showcases the Vital Role of Microfinance in Empowering Communities

Media Lakbay Aral 2023 Showcases the Vital Role of Microfinance in Empowering Communities

Manila, Philippines | via Bhal Cabrera | October 21, 2023

In an enlightening and insightful three-day event, media professionals from Luzon, Visayas, and Mindanao gathered to witness the impact and significance of microfinance institutions in the Philippines. The Media Lakbay Aral, organized by CARD MRI PUBLISHING HOUSE, took place from October 18 to 20, 2023, offering a unique opportunity for journalists to explore the realm of microfinance.

Day 1: Welcoming Media Partners from Across the Nation

The event commenced with the arrival of media partners hailing from different regions of the country. Journalists and media representatives found themselves accommodated at the Kabayan Hotel in Pasay. The evening began with a warm Welcome Dinner at Aristocrat Malate, followed by a comprehensive briefing and orientation for the media tour, led by Sir Jeff Tandingan of CARD MRI Publishing.

Day 2: Exploring the Heart of Manila


The second day was dedicated to exploring the cultural and financial heritage of Manila. The media delegation embarked on a tour of Intramuros, immersing themselves in the historical significance of the area. A delightful lunch at the Presidential Grand Palace Restaurant in Binondo allowed them to savor authentic Chinese cuisine.


The tour continued with visits to prominent microfinance institutions, including the Microfinance Council of the Philippines (MCPI) and the Microinsurance MBA Association of the Philippines (MíMAP). To gain deeper insights, the group concluded the day with a visit to the Microfinance NGO (ASHI) in Pasig City and enjoyed a dinner at SM MOA Seasides.

Day 3: Unveiling the Impact of Microfinance on Communities


The final day of the Media Lakbay Aral was dedicated to witnessing the transformative impact of microfinance at the grassroots level. The media delegation visited the Barangay 146 Malibay in Pasay City, where they attended center meetings and conducted interviews with clients. These interactions shed light on how microfinance institutions have actively contributed to local businesses and social development within their communities.


The day continued with the launch of KOA KAFE, an initiative by CARD MRI PUBLISHING HOUSE, and a visit to CARD CMDI in Pasay. The event reached its conclusion with a Media Briefing attended by representatives from CARD MRI PUBLISHING HOUSE, CARD BANK, CARD INC, CARD SME BANK, Ahon Sa Hirap Inc. (ASHI), ASA Philippines Foundation, K-Coop, and other institutions affiliated with CARD INC. The discussions were centered on the vital role of microfinance and microinsurance, emphasizing mutual benefits associations.


The Media Lakbay Aral 2023 provided media professionals with an opportunity to witness firsthand the positive changes brought about by microfinance and microinsurance institutions in the lives of individuals and communities. It underscored the importance of financial inclusion and social empowerment, making it clear that microfinance and microinsurance is a powerful tool for fostering growth and development across the Philippines. 

📷 ctto CARD MRI PUBLISHING HOUSE 

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